Microsoft's $500m Windows Vista launch on Monday was the culmination of months of heavy sell intended to persuade the company, as much as everyone else, that not only is the operating systems is essential to users' computing needs, but also that it will translate into sales gold.
If bullishness were revenue, Microsoft is well on its way to a bumper fiscal 2007 and 2008. Windows Vista is supposed to out-ship Microsoft's last client - Windows XP. And Windows Vista will break all records bar Windows 95, by hitting 200 million PCs a mere 24 months after this month's launch, according to Microsoft.
It'll be on every new PC in the world anyway and none of the old ones will be able to run it anyway. Why waste the money?